Thursday
Laser Tag: From Capsulotomies to Iridotomies!
1:35-2:00PM
Dr. Richard Castillo
The YAG laser is becoming an optometry clinic fixture in states with Advanced Optometric Practice Legislation. As a practicing OD, whether you’ve ever fired a laser or not, you already possess the technical expertise to perform these elegant procedures! Want to know more?
Retail Merchandising Secrets That Drive Capture + Sales
3:00-3:25PM
Bill Gerber
Attendees will learn the optical retailing success secrets used by top practices around the globe that will help them to not only survive, but thrive in today's highly competitive environment. Retail Merchandising Secrets is a compelling and entertaining workshop designed to help attendees identify where they are falling short and how to catch up.
The Development of an Advanced Ocular Surface Practice: The Business, Fee for Service, Medical Coding, Procedures and Medications
3:35-4:00PM
Dr. Jack Schaeffer
As managed care reduces your payments and the internet cuts into eyewear sales, developing a fee for service practice strategy will enhance practice growth.
The American Society of Optometric Surgeons: Exceeding Expectations in Training and Outcomes
5:00-5:25PM
Dr. Richard Castillo
Learn about Optometry’s first surgical organization, and the Optometric Surgeon's delivering the optometric services of tomorrow, …today!
Your Personal Brand Through Digital Media
5:35-6:00PM
Dr. Maria Sampalis
DESCRIPTION NEEDED
Friday (unopposed hours)
Radiosurgery in Optometric Practice Hands-on
10:35-11:00AM
Dr. Richard Castillo
Get your Hands On a modern radiosurgical unit, and take it for a test drive. Whether lesion ablation, punctual closure, or trichiasis, this is a multi-problem solution!
Engage, Amaze + Convert; Using New Technology To Enhance The Patient Experience
1:00-1:25PM
Bill Gerber
Finally, a seminar that gives an in depth glimpse into the new frontier of technologies being used to engage the consumer pre, during and post visit. Learn how to apply best in class technologies that make people feel connected and engaged in your optical environment and watch how quickly patients become enthusiastic customers.
The Development of a Specialty Fee for Service Practice:
Myopia Control, Cataract Surgery Consults, Concussion, Aesthetics, Vision Training and Dry Eye
1:35-2:00PM
Dr. Jack Schaeffer
As managed care reduces your payments and the internet cuts into eyewear sales, developing a fee for service practice strategy will enhance practice growth.
Botox Injection Skills
4:00-4:25PM
Dr. Richard Castillo
Come practice your injection skills during our Botox Simulation Lab. Conquer blepharospasm and Periobital wrinkles!
Medical Model: Set Up Your Practice for Medical Optometry
4:35-5:00PM
Dr. Maria Sampalis
Learn why Medical Model is the future of optometry and how to use technology and your existing patient base to grow your practice.
Saturday (unopposed hours)
Laser Tag: From Capsulotomies to Iridotomies!
10:35-11:00AM
Dr. Richard Castillo
The YAG laser is becoming an optometry clinic fixture in states with Advanced Optometric Practice Legislation. As a practicing OD, whether you’ve ever fired a laser or not, you already possess the technical expertise to perform these elegant procedures! Want to know more?
Interactive Patient Experience For The Future
12:35-1:00PM
Dr. Scot Morris, President of Morris Consulting Associates & Clinical Director of Eye Consultants of Colorado
360° interactive approach to enhance the patient journey and increase practice revenue.
Botox Injection Skills
3:00-3:25PM
Dr. Richard Castillo
Come practice your injection skills during our Botox Simulation Lab. Conquer blepharospasm and Periobital wrinkles!